Falcao personalizes his deLaCour “City Speed” watch with white and black diamonds on the bezel, his initial and his shirt number 9 in white diamonds as well as his last name in blue on the dial and completes it with his signature and the year 2012 commemorating the victory of his team, Atletico de Madrid, winning the Europa League on the case back.

From deLaCour, we congratulate Falcao in his victory!

Falcao wearing his deLaCour “City Speed”

Falcao personalizes his deLaCour “City Speed” watch.

What color is love?

Maternal love is dressed in  all colors: green, blue, red, pink, purple and  yellow.

Promess: The glamour of the classic round  case.

deLaCour Promess Glamour

The first deLaCour round case materializes in the Promess Glamour, in which the realm of exquisite  colored gemstones emerges as a trend.

The soft curves of the steel case are offset by the  angularity of the facets in the dial that defines this versatile line. Diamonds, rubies, peridot, iolite, citrines, pink tourmalines and amethysts in baguette-cut  adorn the dials in a sort of amphitheater of precious stones. There is also  a version in pink gold with diamonds and rubies. This lustrous design is complete with hand stitched crocodile straps matching its  stones.

Limited edition of 88  pieces.

London, UK: deLaCour, apart from designing, creating and innovating, also promotes solidarity. On

deLaCour, apart from designing, creating and innovating, also promotes solidarity. On March 26, 2012, deLaCour donated one of their timepieces, a Liberata, for the LBC Help a London Child Appeal Auction which supports the local work of three charities: CLIC Sargent, Leukaemia and Lymphoma Research and Fight for Life.

The Liberata

deLaCour’s collections consistently manifest a provocative and noteworthy departure from convention.

In March, deLaCour showcased their novelties at Baselworld, Switzerland.

deLaCour was located in Hall 2

Chief Creative Designer, Pierre Koukjian with students from Epykomène, a French agency dedicated concept creation within the world of Luxury Marketing.

This year, deLaCour took a step away from their concurrent dials and redesigned them incorporating 3D optical illusions, adding clean asymmetric lines, creating slimmer and more wearable cases with baguette sapphires and last but not least, beautiful hand painted dials that incorporate mother of pearl and accented with diamonds, rubies, tsavorites and yellow sapphires.

Other novelties include:

Saqra Ego II. Maintaining the Saqra’s original case design, a new contrast of three dimensional Roman numerals and web-like dials give this timepiece a “floating-dial” illusion. In titanium case and dial, the Saqra II Classic lends the option to go sporty or dress up for a night out.

The Bichrono Tech contains deLaCour’s Bichrono movements with a more technical design. The back dial incorporates steel wires flowing in an interlaced pattern. The second layer of the dial outlines the top and bottom of the dial, making it this timepiece’s armor and giving it a 3D effect. The Bichrono Tech beats at 28.800 vibrations per hour, the movement features two blued rotors.

Please visit our web at www.delacour.ch/press/ to download our press kits and high-resolution images of this year’s collections.

deLaCour Press 2012

Doha, Qatar: deLaCour is exhibiting from February 20th until the 26th in the Doha Exhibition Center at the Doha 9th Jewelry and Watch Exhibition.

Organized by the Qatar Tourism Authority (QTA), an average of 15,000 local and international visitors attended the event each day and the fair is now the fifth biggest jewelry and watch exhibition in the world. deLaCour will be taking the opportunity of this fair to introduce the seductive deLaCour Leap baguette collection.

Doha, Qatar.

The City Leap Baguette

Geneva, Switzerland: deLaCour shares and maintains a philosophy of being independent, courageous, aspiring and driven; commonalities always found in their ambassadors and clients.

Which is why deLaCour approaches personalities such as Jose Mourinho, Real Madrid’s Coach and deLaCour’s Brand Ambassador, Pierre Frolla, triple world record-man in free immersion, Alexia Barrier, around the world voyager and advocate for scientific research, and in January 2012, at the GTE Fair in Geneva, Swann Oberson, winner of the first world title in open water in the history of the Swiss Federation of Swimming.

Manama, Bahrain: deLaCour is proud to be exhibiting with our partners Asia Jewellers at the Jewellery Arabia 2011 fair. deLaCour will present the latest models for our collection and for the first time in the Middle East, showcase the newest pieces from the deLaCour Promess collection.

Bahrain Fair 2011

deLaCour Promess Collection

Monaco, September 26, 2011 – The fourth edition of the biennial Only Watch Charity Auction in Monaco on September 23, closed with an outstanding result of EUR 4’563’000 – funds raised to support research on Duchenne Muscular Dystrophy.  H.S.H. Prince Albert II of Monaco, Luc Pettavino, President of the Association Monégasque contre les Myopathies and Founder of Only Watch, Ronnie Woods, Rolling Stones, Pierre Koukjian, deLaCour’s Chief Designer, amongst other high profile guests were part of the audience to support this auction.

deLaCour in collaboration with Only Watch Charity Auction

deLaCour was honored to be part of this event and congratulates Only Watch for the funds raised. We are proud to partner with Only Watch for such noble cause and their proclaimed solidarity.

Pierre Koukjian - Gabriele Salvadori (Director, CERCLE Magazine, Richemont)

Pierre Koukjian - Pierre Frolla

A promise is a powerful thing; we send forth our intentions calling on those around us to witness our determination and resolve. Love is bound by worldly promises. They calm our fears, and reassure us of the future. We choose to believe in them time and time again. We make promises and bind ourselves to adventures of nobility and exertion, for glory or success.

A single promise can change the world; what power our commitment can unleash. It is as natural as the promise of summer, of better times and bountiful harvests.

deLaCour gifts their own Promess and introduces The Promess Collection.

What will your Promess be?

The Promess Baguette

The sleek curves of the case are offset by angled planes defining the many personalities of this versatile line.

Blue Iolites, Yellow Citrines, Pink Tourmalines, Purple Amethyst, Diamonds and Rubies compose The Promess Baguette.

Alluring, candy-colored combinations expose a sophisticated artistry in an amphitheater of precious stones and metals inspired to dress the stateliest individual. The exuberant and lustrous shine of baguette-cut rubies and diamonds lend a superior feel to this line.

An ideal collection for the perfect spotlight.

The Promess Lady Baguette

Specifications:

• Steel case or 18K Rose Gold, 40 x 47,5 x 9 mm
• Dial: Diamonds; Rubies; Blue Iolites; Yellow Citrines; Pink Tourmalines; Purple Amethyst
• Sapphire Crystal
• DC 221 Movement
• Water proof of 30 meters
• Crocodile band
• Limited edition of 88 pieces